Construction staff at a David Wilson Homes development in Newbury have donned pink PPE in support of Breast Cancer Now, as part of the charity’s national ‘wear it pink’ campaign on Friday 21st October.
The site team at Donnington Heights, off Bastion Street, dressed to impress by switching out their usual hard hats and hi-vis jackets for bright pink hats and vests to do their bit for the ‘wear it pink’ campaign.
In addition to the pink PPE, a donation of £400 has been made by David Wilson Homes Southern to Breast Cancer Now to support the charity’s work.
More than £37.5 million has been raised by ‘wear it pink’ supporters since the campaign began in 2002. The charity helps towards funding cutting edge research across the UK and Ireland to help find a cure for breast cancer at all stages. This year, campaigners hope to raise even more through businesses, schools and individuals wearing it pink.
Emma Hawkins, Sales Director at David Wilson Homes Southern, said:
“We are very happy to be supporting ‘wear it pink’ for breast cancer awareness, and our construction team always look like they have a lot of fun getting to wear pink PPE for the day.
“We’re taking part in the fantastic campaign to support those suffering with breast cancer and hopefully do our bit towards raising awareness.
“It’s very important that, as a leading housebuilder, we are getting involved and supporting charities like this. We hope that our contribution to Breast Cancer Now’s campaign can help to make the day even bigger and better than last year and raise money to help us get closer to beating breast cancer altogether.”
For more information about Breast Cancer Now’s ‘wear it pink’ campaign, visit the website.